Making a Difference
I feel it’s important to give back and to use media in a positive way. A good example is this project for the Candlelighters Childhood Cancer Foundation the ‘Help’ video , incorporating still images and music is being used for fundraising. This video supports research and the development of a cure, and has been shown to open major conferences in Washington DC, Marrakesh, Morocco and Paris, with excellent response.
I first met this young woman in the Intensive Care Unit, she has gone on to living an active, vibrant life. Georgia was an essential contributor to our project along with a brave group of children battling various forms of Cancer, several of them since birth, what a profound experience it was to work with these young heros.
The campaign, has been an extraordinary success, with a major increase of revenue for the organization, as well as making a real difference in people’s lives.